It’s well documented that men generally don’t read books by women, but is that true for podcasts, YouTube channels and blogs too? Why is it that male creators can build an audience that’s 50/50, while the work of female creators is invisibly labeled as being “for women”?
Josh Janssen, co-host of The Daily Talk Show, joins Debatable to discuss the gender bias in content consumption… and whether Crystal’s aim of creating a balanced audience is achievable.
In the episode:
- The unconscious bias trap of staying in your inner circle
- Using diversity to create storytelling tension
- Do female hosts have to work harder to be taken seriously?
- Why women love crime and drama content
- Can you reverse engineer the audience you want?
- Internalised sexism and seeing the male opinion as more important
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Listen to The Daily Talk Show on all podcast apps and YouTube
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